General Manager Central & Eastern Europe

Automotive company, OEM


Our client is an internationally renowned company in the automotive sector and one of the world's leading original equipment manufacturers of new cars and motorbikes.


To significantly strengthen our client’s position in Eastern Europe, we are looking for a future-oriented General Manager with strong leadership skills and brilliant sales abilities. A valid track record and an extensive network in the automotive industry – ideally in the after-market sector – as well as an affinity to digitalisation and new media are absolutely essential. The ideal candidate is a role model and open to new things. The mindset should fit the position as a contributing role for the mother-company and its customers.


Key responsibilites:

  • P&L management of the region

  • Represent the company and the brand in the assigned region and define and implement a strong growth strategy

  • Analyse sales plans and targets set by head office and management, derive plans for assigned sales territory and agree annual sales targets. Ensuring the implementation of the agreed sales targets

  • Determine the sales strategy and tactics for each product category based on agreed sales targets, including the plan for entering new regions, launching new products and defining marketing campaigns

  • Agree on pricing for all product categories, taking into account regional competition and market demand. Ensuring compliance with the agreed prices


  • Several years of experience in the automotive independent aftermarket and therefore an excellent network within this market

  • Entrepreneur mind-set and strong drive

  • Highly intrinsically motivated personality who loves the challenges of this job and loves to develop a market and be successful

  • Experience of P&L management (“business manager” profile and not only “sales manager”)

  • Very good leadership, excellent English skills, strong ethic and a good mix of analytical and communication skills


Location: Warsaw